I believe happy girls are the prettiest girls!

– Audrey Hepburn

Audrey could not have said it any better! At What a Gem we want to help you find that special piece of jewelry that will make you the happiest girl ever! It is our mission to use the gifts God has given to us to connect with, laugh with, and uplift the lives of our customers!

What a Gem Jewelry Boutique was founded in 2012 by Dennis Engels and his daughter Carrie Anne Engels. The boutique is located at 134 Washington Ave. Grand Haven, Mi. Dennis and Carrie Anne created a boutique with fun and fashionable jewelry for the everyday woman. “I wanted to create a place where girls can be themselves and express themselves through the jewelry they wear.”
– Carrie Anne.